Leadership programs · Built for real work

Become the leader people remember.

Practical, self-paced leadership programs — with coached cohorts and CQUniversity postgraduate credit. Build the human skills AI can't replace.

Sonia McDonald, founder of LeadershipHQ
Led by Sonia McDonaldAuthor of First Comes Courage · personally reviews every certification submission
Sonia McDonald smiling, wearing a white shirt
Award-winning since 2016OWL recognised by the Australian Centre for Leadership

Trusted by leaders at

QantasAmazonSeymour WhyteANZVirginThiessQueensland Audit OfficeGriffith UniversityState Revenue Office VictoriaQPACCBPGoodstart Early LearningAirservices AustraliaHall ChadwickLauxes GratesVINCISouth PoleJones Retail GroupNarangba Timbers
The teams at The Leadership Association and LeadershipHQ have coached leaders from hundreds more organisations.
4,000+
Leaders developed in real workplaces
18
Years of leadership practice
28
Programs across every career stage
100+
Organisations we've worked with
What changes

Real skills you use on Monday

01

Lead with confidence

Handle the hard conversations, decisions and moments you used to avoid, calmly and clearly.

02

A team that delivers

Set clear expectations, give feedback that lands and build a team that speaks up and owns its work.

03

Credentials that count

Earn a certification, with credit toward CQUniversity postgraduate study.

04

Support between sessions

Every program includes three months of Worksparks, your leadership coach for the moments that matter.

Every topic at a glance

28 programs. Find yours in seconds.

Short courses from A$390, certified programs and coached cohorts. Every one can also be delivered in-house for your team.

Leading teams and culture

Safety, inclusion, change and wellbeing

Women in leadership

For women leading, especially in male-dominated industries

Leadership programs

Deeper programs and your next career move

Can’t see the topic you need? We’ve got you.

We design and deliver bespoke leadership programs around your people, your challenges and your culture. From a single workshop to a 12-month program, online, face to face or both.

Talk to us about a custom program
Where most leaders start

Our most popular programs

Self-pacedCourageous Conversations course cover

Courageous Conversations

Say the hard thing well. A practical method for the conversations most leaders put off.

6 modulesSelf-pacedScripts library
A$390inc GST
Learn more →
Award-winningOWL · Outstanding Women Leaders course cover

OWL · Outstanding Women Leaders

Our award-winning program on the ten qualities that get capable women heard — with a 234-page workbook.

10 modulesSelf-pacedACL recognised

Includes Sonia’s Welcome Pack: all three of her books, a journal and a tote bag, posted to you

A$1,650inc GST
Learn more →
Ways to learn

Learn your way, or bring it in-house

Every program can be taken self-paced, with live coaching, or delivered for your organisation, online, face to face or both.

01 · Self-paced

Online, anytime

Start today and learn at your own pace, with workbooks, reflections and a certificate.

Best for: individual leaders
02 · Hybrid

Online plus live sessions

Your online course, plus live group sessions to practise, ask questions and stay on track.

Best for: teams learning together
03 · Coached cohort

Learn with a group

Join a small cohort with regular group coaching and a community of leaders like you.

Best for: momentum and accountability
04 · In-house

For your organisation

Any program, tailored and delivered for your people, online, face to face or both, with workshops and coaching.

Best for: organisations
05 · 1-on-1 coaching

Coaching with Sonia

Add one-on-one executive coaching to any program, or book coaching on its own.

Best for: senior and emerging leaders
In their words

Leaders talk, we listen

The Leadership HQ’s Online Self-Paced Program has already added so much value to myself and my fellow division leaders at Lauxes Grates. Sonia has a beautiful way of delivering the content that makes sense to a wide variety of individuals. This has already caused positive ripple effects across the business.
A
Alma GerbavecLauxes Grates
You created an environment where the group could have open conversations, learn from one another, and feel comfortable contributing. You are an outstanding facilitator.
D
Darren LudlowState Revenue Office Victoria
One of the most impactful experiences in my leadership journey. The neuroscience component fundamentally changed the way I approach difficult conversations, complex decisions and challenging situations.
S
Sheridan WardSeymour Whyte
Sonia completely rewired my internal voice. She is always a voice of calm and reason when the world seems to be exactly the opposite, and I would encourage anyone to spend some time with her.
J
Jonathan KingExecutive coaching client
Case in point

Seymour Whyte: seven years, nine cohorts

A nine-month leadership program, recommissioned every year since it began, including a dedicated cohort for women leading in construction.

Read the story
100+leaders developed
86%of participants retained
22promoted into bigger roles
7 yearsrecommissioned every year
Who we are

The Leadership Association, by LeadershipHQ

The online academy of LeadershipHQ, bringing our award-winning in-house leadership programs to leaders everywhere. Delivered by Sonia and our team of expert facilitators.

Since 2008LeadershipHQ has been developing leaders in real workplaces for nearly 20 years.
100+ organisationsFrom construction and government to retail, health and education.
Award-winningOur OWL women's program is recognised by the Australian Centre for Leadership.
University pathwayOur certified programs count as credit toward CQUniversity postgraduate study.
Sonia McDonald, founder of LeadershipHQ

Founded by Sonia McDonald. 35 years in leadership and HR, executive coach, keynote speaker and author of Leadership Attitude, Just Rock It! and First Comes Courage.

More about us →
For teams & enterprise

Want to develop 10 or 100 of your leaders at once?

Enrol a cohort, or have LeadershipHQ deliver any program in-house with group coaching and facilitated sessions. We've worked with more than 100 organisations, including Seymour Whyte, Griffith University, the Queensland Audit Office and State Revenue Office Victoria.

Book a discovery call
Common questions

Answered before you ask

How do I get a leadership certification online?

Choose one of our three certified programs. Certification is earned, not clicked through — you complete every module, apply what you learn with your team, then submit evidence for review. Every submission is reviewed by Sonia McDonald.

Can a leadership program count toward a university qualification?

Yes. Our certified programs count as credit toward CQUniversity postgraduate study. Book a call and we'll walk you through how the credit applies to your situation.

Are your online leadership courses self-paced?

Yes. Self-paced programs come with lifetime access, so you can learn around your work. If you want more support, our coached cohorts add a 1-on-1 development plan and fortnightly group coaching.

Can my organisation enrol a group of leaders?

Yes. You can enrol a cohort of leaders, or have LeadershipHQ deliver any program in-house with group coaching and facilitated sessions. Book a discovery call to talk it through.

Do you have a leadership program for women?

Yes — OWL (Outstanding Women Leaders), our award-winning program recognised by the Australian Centre for Leadership. You can take it self-paced, or join the OWL Coached Cohort for 1-on-1 and group coaching.

What is Worksparks, and is it included?

Worksparks is our leadership coach, built on LeadershipHQ's leadership frameworks. Every program includes three months of Worksparks, so you can keep practising between modules.

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